Business Events Jamaica makes a Splash

We have long looked closely at Google analytics, both for our clients and for four Panmedia websites. The data offers great insight and helps to guide many decisions about content and promotions. So we were pleasantly surprised recently when we noticed one of our popular sites, Business Events Jamaica, was getting a large amount of referrals from Splash Jamaica. In some weeks the referrals almost matched the visitors coming from the search engines.

Splash Jamaica is a recruitment website for employers and those seeking job opportunities. Job seekers can upload their resumes, and search and apply for jobs online.

We have been running a banner ad at Splash Jamaica for the past two months and it has paid off handsomely. Given what the Business Events site offers, we are going to assume that the people who visit Splash Jamaica looking for jobs or good resumes also want to know what is happening in business. They certainly are curious about events in the business community.

Business Events Jamaica, with a tag line that boasts “Where Jamaican Business Meets” lists all private and public sector events such as expos, seminars, notices, etc. - as long as they are open to the public, whether free or with admission fees. Visitors can also click to PDFs and flyers associated with the events to get more details.

The site also has a directory section that includes information on service clubs, companies, trade organizations, foundations, civic associations and government.