Mar 01, 2013
Men vs. Women on the Smartphone
Men are from Mars and women are from Venus in affairs of the heart. But are they on different planets in their smartphone usage too? As both sexes spend more time on their phone, their difference in approach to this now ubiquitous device is revealing. There are no scientific...
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Feb 15, 2013
Going bananas with viral marketing
Recently we posted a photograph to the Random Jamaica Facebook page captioned, "Going Bananas Over Bad Roads: Residents of New Market in St. Elizabeth plant trees in potholed roads in protest." Within days of the post more than 5,000 fans were talking about the funny...
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Feb 01, 2013
Mobile Apps Driving Revenue
Smartphones are opening a new world of opportunities for business. Mobile apps easily connect consumers with their wants and needs and help drive revenues in many businesses today. This month on Mashable, Ryan Matzer effectively shows the many ways business is getting a much-...
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Jan 03, 2013
Using LinkedIn to Build your Brand
While the buzz is still mostly on Facebook, Twitter, Google+ and other “popular” social networking sites, LinkedIn often gets overlooked when companies are creating online marketing strategies. And although most see it as a tool for job seekers and recruiters, its...
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Dec 03, 2012
Spreading Online Holiday Cheer
With holiday business promotions bombarding consumers, how do you stand out in the holiday crowd?  A friendly reminder to customers that you are grateful for their business is one approach that’s useful. Customers love to know they’re appreciated. Send them a...
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