Our latest Android app is a bit narcissistic, if you will pardon us stepping out of character. It lets users who can’t get enough of our company stay up to date with all the things we are doing online. Panmedia Social, designed and developed by Daemone Brown, aggregates some of our content on social media networks such as Twitter, YouTube and Instagram. The app links to others like Facebook where users can follow or like our content.
Nearly a year ago we gave the Stafish Oils’ website a facelift. We reshot product images, redesigned the site, and built in ecommerce functionality using Ubercart, a module extension to the Drupal CMS framework. We used Ubercart to give Starfish a quick, inexpensive, basic eCommerce solution to process simple transactions online.
Once finished, the site sat un-launched, waiting for payment and fulfillment details to be finalized by the company. While such processing was taking place, the client also decided to make some changes in production, personnel and...
When Caribbean Producers Jamaica asked Panmedia about using digital media to promote its 350 brand wine portfolio, one online strategy we proposed was the CPJ Wine Notes E-Newsletter.
CPJ Wine Notes is for wine lovers of all persuasions. So there’s nothing snobby or pretentious about it.It’s for people who simply enjoy drinking good wine and want to know more about all the wonderful things that come from grapes.
Our vibrant culture, captivating music, animated people and stunning scenery easily translate into powerful visual stories. Jamaica’s images are supremely engaging for younger, social media savvy audiences as online contentment. This makes Istagram a boon for Brand Jamaica.
Instagram, the online photo sharing, video sharing and social networking service, lets users take pictures and 15-second videos, add a hashtag, and share them on social networks like Facebook, Twitter, Tumblr, Flickr or Foursquare.
Keeping your email list in fine shape is the foundation of a successful email marketing campaign. A good, clean, permission-based list of subscribers will ensure you are reaching out to people who really want to hear from you.
Here are some tips to build effective email subscriber list to increase customer loyalty, build brand recognition and inexpensively get their message out.
Don’t buy email addresses either! Purchased lists expose your business to false or out-of-date email addresses and spam complaints. Such lists are a waste of your marketing dollars.
Here are a...